16 Mar · 2 min read
Challenge: To build from scratch a Saas platform that delivers a sales pipeline analytics tool.
Solution: To provide a full SDLC solution starting from full rapid prototyping and definition of Business Rules...
User Group: Accountants, Sales Teams and C-Level Reporting
Challenge
To build from scratch a Saas platform that delivers a sales pipeline analytics tool. The tool needed to integrate with a multitude of CRM’s, ingest sales data and display the data in a way that is easily understandable and editable. In addition we needed to present a multitude of reports that help clients get actionable insights from their sales data.
Solution
To provide a full SDLC solution starting from full rapid prototyping and definition of Business Rules, through Build, QA and delivery of an MVP to support of a lengthy product roadmap. We did this using _ a hybrid agile framework(?) with a dedicated team of design, development, management and QA personnel.
Build
As is one of our principals we tried to use technologies that gave us a head start. One of those was ag-grid that provided the basis of the data display and provided a number of ways of replicating excel functionality on the web including filtering, sorting, grouping etc. The initial build took 4.5 months to deliver the MVP.
We were also responsible for the marketing site that accompanied and sold the app.
Integration
Approach
Our approach was hybrid in which we set a benchmark for the deliverable at the start using an interactive prototype and business rules and then worked in an agile way during development so that we could react to changes that made sense once the product was actually being played with.
Given the start up nature of the business we offered a Build Operate Transfer model for this project.
User Group
Accountants, Sales Teams and C-Level Reporting
Tech Stack
Isomorphic tech stack using react.js, redux, node.js, D3.js, ag-grid database was postgreSQL plus a flattened instance for reporting through ElasticSearch(not sure about this)
Team Size
4-6 depending on stage of the project
Project Duration
2.5 years but 4.5 months for delivery of the MVP
Outcome
We delivered a successful SaaS product that features on a number of CRM’s Marketplaces, has been picked up by the press and now runs profitably.
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