Top 10 features of a great website - part 1

Every business now requires the use of an online platform. Because of the continuing rise in online engagement amongst people of all ages, online platforms are requiring the presence of enterprises of all sizes.

The creation of a website is the first step in building an online presence. The success or failure of a website is determined by different criteria, including the user experience and product or service listings.

The ability to create a great website is critical to your organization's growth. Although the web designer will be the ultimate creator of the website, everyone associated with your firm should have a general understanding of website creation. Multiple sources of information can help you build a user-friendly, informative website that your visitors will appreciate.

Traits of a great website

A website must have some important basic elements in order to be considered "great." In this two-part blog series, we'll go over ten basic features and must-haves for any website. 

Functionality

A website that sells products or services, or engages in any other type of online activity, should have a clear set of objectives. For example, an e-commerce website should route a user immediately to its buying page rather than asking for registrations and other forms of information. If the goal of your website is to help people find jobs, then it's important to include job ads and applications by emphasizing them. The website's main feature is its goal-oriented approach.

User-Interface

Another crucial part of a website's success is its user interface. It's easy to explore and understand a simple user interface. A website with too many options on the home page or complicated navigation will succeed in losing users' interest, and they may never return to your website. It's critical to make sure that all essential information is easily accessible. As a result, it will enhance the customer's experience.

Images and infographics

It is necessary to ensure that your website contains photos that are relevant to the text. Images and infographics can help visitors navigate your website by providing clickable links to related pages or highlighting your company's call to action. Relevant infographics and photos result in improving the website's appearance and visibility.

Responsiveness

People no longer mainly utilize laptops and desktop computers to access the Internet. Mobile phones and tablets are used more than desktops and laptops. Your online content must be compatible with all screen sizes and resolutions. A website with a functional mobile version that loads faster and consumes less data is a must-have. A considerable amount of valuable visitor traffic will be lost if photographs are not optimized for a variety of devices.

Security

Data theft and online fraud are becoming serious concerns. Hackers now have access to more personal information than they had previously which is due to an increase in the number of businesses going online. As a result, individuals are cautious of visiting websites that do not provide a secure environment. People are more likely to avoid websites that use http:// instead of https://. To encourage your visitors to stay on your website longer, you must assure the confidentiality of data.

Do check out our latest blog to read more about the additional 5 features that will help you in building a great website.